Wednesday, January 28, 2009

Hilton Head Island

1. Is this enough to boost tourism to Hilton Head?

I think that the campaigning with help Hilton Head gain more recognition but i don't think it will be the boost they are looking for.



2. Is it wise to target consumers who are in driving distance?

I think it is very smart to target consumers in driving distance because times are hard and they wont have to pay for traveling expenses.



3. Is this slogan enough to catch your attention as a tourist?

experience the coast “as only an insider can” : if that what the question is refering to then no; maybe if i were older but i think they could have done a lot better of a job with coming up with a slogan.



4. Create your own ad slogan for Hilton Head that you feel would gain attention and bring visitors to the Hilton Head area.
Relax all day and party all night;Hilton Head

5 comments:

  1. You make a good point but i think that since gas is pretty high that people would not drive to such a long distance

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  2. Traveling expenses are too much nowadays. I like your slogan but to give it a little spice you should have someone say it like GoDaddy girl Candice Michelle...oh yeah!

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  3. True. Many people dont want to pay alot to travel. Oh yeah, thats deffinitely the best slogan so far.

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  4. i love your slogan :)) and i agree that they arent going to find the boost they were looking for with the marketing campaign.

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